I Am Gert

Kenzie Moss’ Goolsby-Built ’68 C10

By Kenzie “Gert” Moss & the CTP Staff   –   Photography by John Jackson

“My dad, Kelly Moss, originally found this truck in Easley, South Carolina, and brought it back home to Liberty, West Virginia, when my grandpa, Steve, and great-uncle, Ronnie, were looking for a project 10 years ago. The truck was originally a six-cylinder engine and a three-speed on the steering column. They let it sit for a couple years without working on it and finally lost interest in it. When I turned 16 and was asked what I wanted to drive, I mentioned I really liked that old C10 out in the garage. I wasn’t really sure what I wanted to do with it but Dad said we would figure something out.

- Advertisement -

05 Passenger Side 1968 C10

“Dad and the family have multiple hot rods, street rods, muscle cars, and so on, and he was friends with Jonathan Goolsby … although they had yet to work on a build together. We decided to get with [Goolsby] and come up with what to do with the truck. My Uncle Ronnie was like a second dad to my father and was always like an extra grandpa to all us kids, and I was especially close with him.

06 Rear End 1968 C10

- Advertisement -

“Although my name is Mackenzie, he always called me Gert. He never said why. He [died] before we could finish the truck, so in his honor and his memory I named the truck ‘Gert.’ He would have loved her!

08 Custom Interior 1968 C10

“Gert has tons of character in her patina finish, including dents/dings (which I love), and we all wanted to keep that so [Goolsby] suggested incorporating that into our build. During the build, I worked with [Goolsby] to choose interior design, wheels, gauges (Gert inset), and details along with working with my dad to choose powertrain and chassis options. I love driving the truck to shows and around in the summer—even the grocery store—and Dad takes it to even more shows when I have to work. My brother, Tyler, has an ’84 Squarebody, so we go to a lot of truck shows together.”

13 Fully Built Engine 1968 C10

- Advertisement -

Premier Street Rod Built 1968 C10: Clowers’ “Havasu Heat” 1968 C10 Build

Those collective decisions resulted in Gert’s sweet ol’ C10 getting properly placed upon a Roadster Shop Revo chassis (complete with Baer brakes on Wilwood spindles/Strange 9-inch and Ridetech shocks/airbags) that’s powered by a 6.2L Chevrolet Performance LT4 and a Bowler 4L80E rolling on 20-inch Billet Specialties Bonneville Gs with 35-series Pirelli radials. Goolsby used an American Autowire Highway 22 harness in conjunction with the GM engine/trans controller to power up her Stepside, including the custom, personalized gauges from Classic Instruments. To complement the semi-natural patina (Goolsby did a little here and there …), Phil Cato/Cato’s Custom Upholstery did his thing with “funky pillow inserts” and gray leather to give Gert that truly unique touch!

Click on this issue’s cover to see the enhanced digital version of I Am Gert.

ctp november 2023

- Advertisement -

Related Articles

Search Our Site

More Classic Truck Performance

Art Morrison Goes Off-Road

Could This Be the Ultimate 4x4 Chassis? By Ron Ceridono Art...

Inside Job

Premeditated Paintwork, aka Task Force Chevy Interior Prep By “Rotten”...

Lucky 13

The Southeastern Truck Nationals Continues to Grow By Tommy Lee...


Todd Day Rebuilt a ’90s Show Truck Into a...

Put a Lid on It!

Old Anvil Redesigns an International Harvester Roof By Eric Geisert  ...


Part 2: The Harrison’s Rod & Custom ’71 GMC By...
More Classic Truck Performance

Distinct Duo: Aguilar Brothers’ Project Trucks

Modifying Classic Trucks Runs In The Family By “Rotten” Rodney...

Coyote-Swapped 1955 Ford F100

A Hot Rodded Build to Honor his Father’s Ford...

Home-Built C10 Hot Rod

Mike Slayton's Three-Year Journey to Transform a 1968 Chevy...


E-Stopp Parking Brake & Wilwood Disc Brake Conversion for...

Chevy 3100 With Pro Street Performance

Howard’s Big Block Chevy 3100 Street Truck By Scotty Lachenauer  ...

Pigeon Forge Rod Run 2023

Classic Trucks Take Over Pigeon Forge, Tennessee By Tommy Lee...